Two Copywriters Talk AI with Erin Ollila and Emily Aborn
Content creation & artificial intelligence seem to go hand-in-hand for many entrepreneurs and small business owners as of late.
I spend a lot of time observing the many uses and applications of ai-generated content creation, listening to podcasts, and reading articles on how people are using it as a tool to ideate, improve writing, and more.
I still have some questions and a few concerns.
My curiosity this month is around the benefits, limitations, and cautions when it comes to content creation using artificial intelligence and I brought in fellow copywriter, Erin Ollila to talk about it with me!
Erin is an SEO copywriter who knows her stuff as it relates to using AI content creation tools like Chat GPT to generate ideas, save time, improve accuracy, and even as a springboard for conversations with our clients.
In our conversation about Content Creation & Artificial Intelligence, Erin Ollila and I cover:
What’s been changing in the world of SEO and how AI impacts the internet/search landscape as a whole
Whether or not AI will null and void the need for SEO
How we’re seeing people use artificial intelligence for content creation
Limitations and concerns as it relates to content creation & artificial intelligence
A question to come back to no matter what content you’re creating
Ethical factors to consider in using AI for content creation
About my Guest, SEO Copywriter and Copywriting Coach Erin Ollila
Conversion copywriter. Copy Coach. Wing Woman. Word slinger. No matter what you call her, Erin Ollila believes in the power of words and how a message can inform—and even transform—its intended audience.
When she’s not working with big brands and small businesses to marry strategy, storytelling, and SEO, you can find her hosting the Talk Copy to Me podcast or exploring southeastern MA with her family and friends. Erin graduated from Fairfield University with an M.F.A. in Creative Writing and then co-founded Spry Literary Journal, which celebrates undiscovered and established writers’ concise, experimental, hybrid, modern, vintage or just-plain-vulnerable writing.
About the Host, Emily Aborn Content Writer, Podcaster, and Founder of She Built This
Emily Aborn is a Content Writer for women entrepreneurs, Podcast Host of Content with Character, Podcast Host of the TOP Women Entrepreneur podcast She Built This, and Founder of She Built This, a community for women entrepreneurs and professionals. She’s been an entrepreneur since 2014 and has experience in running brick-and-mortar as well as online businesses. She’s worked with over 92 different industries and loves helping those with a big mission increase their visibility, connect with their clients, and bring their dreams and visions to life. For fun, Emily enjoys nerdy word games and puzzles, reading, listening to podcasts like they’re going outta’ style, and tromping about in the woods with her husband, Jason, and their dog, Clyde.