Emily Aborn Content Copywriting and Consulting Services

Engaging Content Ideas: Storytelling and Connection

Featuring Jessica Terzakis

Engaging content ideas are all around us in everyday stories, client experiences, and conversations on LinkedIn and Facebook! All you have to do is attune your eyes and ears to scooping it up and turning it into great content. 

In this episode of She Built This, Jessica Terzakis and I get into the art and science of content creation as we talk about connection and storytelling in content marketing and how to come up with engaging content ideas for your business. 

This episode of She Built This is full of engaging content ideas as Jessica Terzakis and I talk about: 

  • Where Jessica sees people get in their way and struggle the most when it comes to content creation, coming up with engaging content ideas, and general marketing 

  • Content creation mistakes to avoid 

  • Engaging content ideas for social media 

  • Storytelling and creating connection in your content 

  • And more 

Guest Bio: 

Jessica Terzakis, a content creator with Terzakis & Associates, helps service-based entrepreneurs monetize their expertise. For the past seven years, she’s supported clients in creating lucrative courses and programs allowing them to break out the 1-1 client work, create unlimited income potential for their business, and spend more time doing the things they want to do. As a former teacher, she’s taken her teaching and presentation skills to the stage, having been featured on premier podcasts, spoken on dozens of in-person and virtual stages, and led her own virtual training program showing entrepreneurs how to add multiple revenue streams to their businesses.  

Connect with Jessica Terzakis on Facebook

Connect with Jessica Terzakis on LinkedIn 

Connect with Jessica Terzakis on her Website 

Get Jessica’s FREE Guide: 5 Things You Need to Create a Profitable Group Coaching Program 

About the Host, Emily Aborn Content Writer, Podcaster, and Founder of She Built This 

Emily Aborn is a Content Writer for women entrepreneurs, Podcast Host of Content with Character, Podcast Host of the TOP Women Entrepreneur podcast She Built This, and Founder of She Built This, a community for women entrepreneurs and professionals. She’s been an entrepreneur since 2014 and has experience in running brick-and-mortar as well as online businesses. She’s worked with over 92 different industries and loves helping those with a big mission increase their visibility, connect with their clients, and bring their dreams and visions to life. For fun, Emily enjoys nerdy word games and puzzles, reading, listening to podcasts like they’re going outta’ style, and tromping about in the woods with her husband, Jason, and their dog, Clyde. 

Connect with Emily on her website 

Connect with Emily on Instagram 

Connect with Emily on LinkedIn