Do You Hear What I Hear?
You probably don’t need me to tell you that listening is key for relationships, business, and growth.
Did you know it’s ALSO important in your content and marketing?!
Listening can help:
1. Build connection and relationships
2. Understand challenges, struggles, and needs
3. Assume less and make insight and information-based decisions
In this episode, we’ll get into the implications of not listening and the benefits of moving up the 5 levels of listening. I’ll give you action steps along the way to improve your listening skills no matter which level you tend to camp out in.
The 5 Levels of Listening:
- Ignoring: Not listening at all—mentally or physically tuned out.
- Pretend Listening: Giving surface-level acknowledgment (like nodding or saying “mm-hmm”) without really engaging.
- Selective Listening: Picking out parts of the conversation that align with your interest or agenda, ignoring the rest.
- Attentive Listening: Fully focusing on the speaker, paying attention to the words and meaning.
- Empathic Listening: Deeply understanding the speaker’s emotions and intent, tuning into the unspoken as well as the spoken.
Inside the Episode on the 5 Levels of Listening:
- The five levels of listening: ignoring, pretend listening, selective listening, attentive listening, and empathetic listening
- How each of the levels plays out in our content, marketing, and business
- A tip or action to improve your listening at each of the levels
- Words to eliminate from your content and marketing
- And more!
Resources and Links Mentioned
Brené Brown’s Unlocking Us podcast
About Me & Let’s Connect
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I’m Emily Aborn, I’m a Copywriter, Content Marketing Consultant, Speaker, and Podcast Host of Content with Character. I’m a dog mom to Mr. Clyde and wife to Jason (aka my favorite person in the whole world). Our little family lives in the backwoods of New Hampshire where we spend time hiking, reading, and playing Crib Wars (IYKYK).
Email: emily@emilyaborn.com
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