Copywriting & Content Marketing for Small Businesses

Your Voice. Your Distinct Imprint.

A memorable brand experience begins with memorable messaging.

Mere seconds to spark interest, an opportunity to create a lasting impression -you don’t need me to tell you that your words matter!

Your messaging tells a story, sets the tone, builds trust, and differentiates your business.

With true-to-your-brand, personality-filled messaging, I help your words come to life. Copywriting and content marketing that pops off the page, captivates attention, invites them into an experience, and yes, translates into more of your dream clients.

The possibilities are endless with clear, distinct messaging

You see a blinking cursor...

I see impact waiting to be unlocked and a story ready to be told.

Strategic copywriting and messaging will:

Show clients you understand their specific needs
Highlight your expertise, style, and personality
Set you apart from the noise of competitors
Elevate your business and help you achieve your long-term business goals

With compelling website copy, memorable messaging, and clear marketing, your business becomes more than a product or service. It becomes an unforgettable experience.

Ready to Make Your Imprint?

COPYWRITING & CONTENT MARKETING SERVICES FOR SMALL BUSINESSES

Website Copywriting and SEO

HEART MEETS SCIENCE ON YOUR WEBSITE.

Websites are a blend of art and a science (or as I like to say “heart” and science)

It speaks the language of your ideal client, reflects your brand personality, and shows the Google gods (search engines) that you’re open for business.

With a blend of creativity and strategy, you’ll rise above the competition and stand out as the clear choice for your clients.

Your business. Your imprint. Their experience begins on your website…

Brand Messaging Guides

A DISTINCT EXPRESSION OF YOU

Your business has a voice, personality, and a unique story…

Uncovering your brand difference and bringing it to life, though… not exactly a walk in the park!

I listen carefully to all that makes you and your business distinct and give you the tools you need to share it effectively and cohesively. My Brand Messaging Guides creatively weave together your story and communicate it clearly to the clients you love working with.

Your spark. Your essence. That ‘je ne sais quoi’ -defined and brought to life.

Your Strategic Content Marketing Sidekick

SUPPORT, ACCOUNTABILITY, AND EASE!

I step in as your content marketing guide and second brain.

Helping you craft a strategy and plan, clear action steps, and fresh ideas for your marketing. Done-for-you and done-with-you options to help you spruce up that bio, create with consistency, edit something you’ve already written, SEO-ify a blog or webpage, and more!

You’ll be feeling more confident in no time! The possibilities are endless, so wherever you’re struggling, chances are high, I gotchu’!

Meet your dangerously organized, innovative, and fun copywriter…

Hi there, I’m Emily Aborn!

Pleasure to meet you. I’m delighted you’ve found your way into my copywriting universe.

If you’re passionate about the work you do and craving clear copy that tells the world all about it… I have a feeling we’ll get along swimmingly!

With copywriting experience in over 110 industries, I’ve saved 1,000’s of individuals time, energy, and tears trying to navigate it alone.

I work with established small businesses, coaches, consultants, website designers, interior designers, non-profits, and home trades industries with a desire to grow.

"Emily is one of the most talented content creators I know. Whether it's her two podcasts, in person or virtual events, workshops, or social media content, I'm constantly impressed with the quality she creates..."

"...When one of our clients or a business connection is in need of copy or content creation support (blogs, social media posts, emails, website copy, etc.), Emily is the first one I recommend. I trust her skills implicitly and know that anyone we refer to her is in good hands..."

"...Beyond that, her other podcast, "Content with Character," is one of my go-to podcasts for timely and relevant information for all marketing related content. She cuts right to the good stuff and packs her episodes with actionable information. If you're an entrepreneur looking for copy or content related support, look no further than Emily Aborn. You won't regret it!"

I had a great time working with Emily on the copy of my website. We were going through a soft rebrand, and I knew I needed to invest in someone who could take my voice and really make it work. I highly recommend Emily if you are looking for copy work and more. She's a wealth of knowledge and support.