WORDS THAT MAKE PEOPLE LEAN IN & LOOK TWICE
I write for service providers, home trades & interior design, publications, and mission-driven founders who value creativity and substance. On this page, you’ll find a featured selection of website copy projects, brand messaging, and published work.
I’ve worked with clients in over 125 different industries. More writing samples are available upon request!
I’m always open to new freelance writing opportunities and ongoing work. I’ve been featured in numerous online and print publications, on 250+ podcasts, and as a speaker at dozens of events and workshops. I have more samples available upon request!
When you’re doing the work that matters, your message has a big job. It has to reflect the impact you make and engage others in your community or cause.
Helping others connect to the why of what you do, I’ll bring values-based work to life and your mission clarity and a heartbeat.
Cathy Morrow, Interior Designer
“I had a wonderful experience from beginning to end. I felt seen, heard, and knew I mattered. Emily took the time to understand me, and you were both there when I needed reassurance and guidance throughout the
process.”
CB, Interior Designer
“I never would have thought of writing the copy in this way! Can’t thank you enough for all the time you’ve put into making this site special for us. I love your process. Being an avid checklist person (as in, the type who will put things on a list just to be able to check them off), your video, site map, and suggestions for printing and reviewing were so helpful.”
Messaging does some heavy lifting for important causes.
Distilling complex community initiatives or medical research into compelling, accessible messaging is an art. I help mission-driven organizations bring the heartbeat of their work to the forefront. I’ve worked on web copy, storytelling campaigns, and marketing strategies that inspire trust and real-world involvement.
Heather Rineer, Interior Designer
“Collaborating with Emily was an essential part of bringing my new website to life. She took the time to understand my brand, voice, and goals, crafting messaging that feels authentic and engaging. Her writing not only flows beautifully but also speaks directly to my audience in a way that aligns perfectly with the site’s design and functionality. The entire process was seamless, thanks to her clear communication and ability to integrate feedback effortlessly. I truly appreciate her talent and professionalism—highly recommend Emily to anyone looking for compelling, strategic copy!”
Stephanie Roseel, Photographer
“I’ve had the pleasure of working with Emily on several projects, and her talent for truly understanding and caring about your brand is unmatched. Emily not only elevated my brand identity with her exceptional writing style but also ensured that the most important aspects of my services were highlighted in a way that was creative, engaging, and relatable. Emily may be a copywriter, but she could just as easily double as a motivational coach! If you’re feeling overwhelmed or stuck when it comes to blogging or your website copy, working with Emily will make the process feel effortless and surprisingly enjoyable. I highly recommend working with Emily, she’ll help you improve your brand in ways you never even imagined!”
More writing samples available upon request! Investments vary by project and scope.
